After a few years on the mainstream market, the buzz around cryotherapy has amplified to a level that actresses like Jennifer Aniston praise the power of subzero cryofacials and models like Gigi Hadid openly prep for Victoriaâ€™s Secret runways with trips to the cryochamber. Touting results like decreased inflammation, increased energy and mood, and extreme calorie burn, the mysterious freezing treatments seem to be a constant source of debate: Do they, or donâ€™t they really work?
Whether you believe the hype or not, there must be something inspiring loyal fans to purchase memberships to these nitrogen meccas for upwards of $500 per month. And with a few trips to the chamber and a facial or two under my belt, I can confidently say Iâ€™m a believer, especially after watching my waist whittle and skin beam after a couple of weeks braving the cold. Itâ€™s no surprise, with zero downtime and countless studios popping up coast to coast, that brides are embracing the trend and bringing their wedding party along for the ride.